Cisco has chosen ThinkTel for Spark Calling in Canada

While no real announcement has been made yet, we knew that Cisco Spark voice in Canada was coming soon.

ThinkTel – a company previously known to many as Distributel has announced they are the provider for Cisco Spark Voice offerings in Canada.

http://www.thinktel.ca/services/thinktel-voice-services-cisco-spark/

It would appear that they plan to be fully integrated with the Cisco Cloud Collaboration Management Portal (CCMP).

ThinkTel has been in the VoIP and SIP space for a long time, as one of the largest Lync / Skype4Business service providers in Canada, and one of the first certified Lync SIP providers – as many know, Lync required TCP based SIP service and had some specialized requirements.  They also provide ExpressRoute services for Office 365 SIP connectivity.

In the coming days I would expect an annoucement soon from both Cisco and ThinkTel about costs and services – but it appears that ThinkTel at least has let the cat out of the bag.

thinktelspark

ClockGate 2017 – The Intel Atom C2000

The pieces are coming together in “ClockGate” and it would appear that Intel the worlds largest CPU manufacturer is in the centre of the mess.   According to TheRegister – and while not confirmed, Intel’s C2000 processor has a fault that will cause device bricking, but nobody is talking.   A cross section of equipment from various manufacturers, and confirmed with my investigation – they all have this same Intel C2000 processor.   After Intel’s comments to the register, I think the culprit has been found.

Who is affected

The first to open up about was Cisco – admitting to problems with everything from ISR 4K’s, NCS Optical Gear, some ASA 5500 series firewalls, a few Nexus 9K Fabric modules and both the MS350 switch and MX84 firewall from Meraki.   I was going to write about it – but wanted to figure out what is actually going down here.

Cisco is not alone – Dell is also affected, users of Synology storage devices have been talking about it.  HP, NEC, NetGear, SuperMicro, and the list goes on and on.

HP MoonShot M300/M350,   Dell FX,  Segate home NAS products,  PFSense NetGate

I applaud Cisco for being first out of the gate to say “We have a problem, and we are fixing it”,  many vendors would sit around and figure out how they can sweep this under the rug, but Cisco is getting out in front of it.

The list of who is affected is growing – hourly.

The Cone of Silence

Nobody is talking,  Cisco is refusing to name the vendor, and Intel is refusing to name the product manufacturers but the writing is clearly on the wall.  Dell also isn’t talking, and when we reached out to some of our contacts – we received no responses from a few vendors (including Cisco).

The silence is not that much of a surprise, Intel is a huge partner with everyone involved and without Intel, these companies have no products, and without products, Intel isn’t selling silicon – so everyone is protecting everyone.

Cisco is at at the table with how to replace the affected devices – others are still quiet.

What caused this?

This little guy – the Intel Atom C2000.   Designed to provide power and scale into smaller footprints for intelligent system applications, systems on a chip and as a processor in the DPDK – the Data Plane Development Kit with the ability to improve packet processing speeds.

intel-atom-c2000-1000x562

Image result for Atom C2000

This little guy did.  The Intel C2000 series.  Intel issues an errata note AVR.54 that basically states that “System May Experience Inability to Boot or May Cease Operation,” because the clock outputs on the chip simply stop functioning.  Apparently this is occurring because Intel didn’t think people would use this SOC – constantly, and as a result the clock output is failing.

If you want all the nerdy specs on the C2000 – Click Here.. 

You need a clock – without it, CPU’s lose touch with the rest of the system – including things like BIOS and bus connected devices.   So once this clock signal fails – your system will not even boot up.

The statement is not really acceptable, you sold it for DPDK, and as a scaleable IoT processor, but yet in your own words (via TheRegister) ” degradation of a circuit element under high use conditions at a rate higher than Intel’s quality goals after multiple years of service”

How do we fix this?

Intel is issuing a new stepping for the Atom C2000 and has to fix this in silicon – that is a pretty expensive fix.     Some kind of board level repair might be possible, but we cannot find details right now.

If you have Cisco SmartNet with On Site support they will send someone to replace it, but that is not the magic bullet, because someone has to arrange and co-ordinate that all.  Partners will have to be involved – who will pay for all these services.

In a discussion with CRN Magazine – Jennifer Ho – Manager of Cisco’s Business Critical Communications has said “Unfortunately, because our funding is focused on providing the products, we are unable to reimburse for on-site services to replace the affected devices. Customers may have field engineering service as an option for their services contract, in which case the field engineering support would be included with the replacement.”

Cisco is clear – they are only paying for product.

There is also a delay – with so many people asking for replacements – rationing of replacement hardware is already occurring.

Justin’s Thoughts….

This is one of the largest fiasco’s since CapacitorGate, when one guy stole a faulty capacity formula and gave it to another company, who sold it to tons of manufactures of motherboards – and then I was replacing cap’s on motherboads in my house along with millions of others.

I’m pretty happy with Cisco on this one (Yeah bring on the “your a Cisco fan boy” comments) but the evidence is clear, they were first in front of it, and didn’t try to blame someone else they are just out there to fix it.

The big problem is who is going to pay for all this work – Cisco has said, they will not.

This is a pretty big hit – and these types of things need to stop – IoT devices with faulty ANYTHING can spell disaster and be potentially dangerous.   Just think if an electric car was powered by this chip, and one day the computer didn’t start up, or failed while driving.  Think of the oil rig which had a drill being controlled by a chip like this.

Right now nobody is really being hurt with this one – but it makes me worry about things to come in the IoT market with failures like this.

 

 

 

ATTENTION Rally Teams – Stop Using Tow Straps!

Tow Straps are deadly.

This is a tow strap.    It isn’t designed to stretch, or be yanked on, it is designed for static loads – “TOWING” is exactly what it is designed for – however most rally recovery teams will not even use them for towing.  These straps have no “give”.   Even the yank as the tow strap gets loose during towing and then the quick re-tightening action will cause them to break.

When these straps break, the stored energy in the strap can cause either the hook, or the tow point to fly off at a high rate of speed, if it hits another person – they could be killed or severely injured.

Ever notice how the sweep team always says “We will use our own strap” ?

NEVER USE THESE STRAPS

If it has metal hooks on the end – it’s not a recovery strap.

How Deadly Are they?

This deadly.

Image result for tow strap injury

Watch as this passenger is almost decapitated.

 

Tow Straps Damage Both Cars

The tow strap has no give – when you “snap” a tow strap (that is leave it loose and then drive away letting it tighten up to break them free)  there is no give in the strap, if it doesn’t break, it will bend either the hooks on the strap, the tow point on the vehicles, or even bend the frame on the vehicles.  100% force is applied immediately and totally to the other vehicle.  It is very hard on the vehicle.

How does this work?

What should I use?

This is called a RECOVERY STRAP.  It is made with nylon webbing so it has “give” or stretch. Use a recovery strap to “snatch” or pull out a stuck vehicle. Nylon webbing absorbs the shock of heavy pulls, while the elastic rebound energy aids in quick recovery. Constructed of tough, high quality nylon web. End loops are reinforced with abrasion resistant wear pads.

When you pull with a recovery strap, you can leave the strap on the ground, and then gain momentum to create a “Spring” or “Slingshot” type action to pull the car out.    You have a better chance of getting yourself out with one of these, you can pull much harder

You can also – and show tow with a recovery strap,  this will prevent

A) hooks coming off when the line is loose

B) if the vehicles get close together, and the line re-tightens, it will very gently re-tighten and reduce the jerk on the tow points, and the people in the cars.

Image result for recovery strap

This will slow me down!

No, it won’t.    If a sweep team arrives – they might actually be willing to use your recovery strap, saving time.   If someone else arrives, all you do is put the pin through – and then pull it out.  No tools.     Plus you can pull much harder, meaning if another team or car 99 helps you, you have a better chance of actually getting out.   Plus nobody is killed.

Leave both shackles on the end of the strap, jump out, put the pin through your tow point.   When the other vehicle arrives, have it ready to insert.   You don’t need to tighten the pin – just close it 95% of the way

This will be expensive!

No – it won’t be.   Go to Princess Auto, and buy these items, and you will be good to go.  Click on each item to view.

1 x 2 Inch x 20FT 18K Recovery Strap  – $36.99

2 in. x 20 ft 18,000 lb Recovery Strap

2 of these..  1/2 Inch High Tensile Shackle  $6.99

1/2 in. High Tensile Galvanized Shackle

So the total cost – $50.97

Other options?

You can use this as well, the high quality “BubbaRope” 

Ideal for Jeeps, Light Trucks & Side-by-Sides - Renegade Recovery Rope

instead of shackles, if you want something quicker you can use a Bubba “Gator-Jaw”

Synthetic Shackle 32,000 lb Breaking Strength, Stronger than Steel!

 

Cisco Champion – 2017

ciscochampionlogo01-150x150

I am pleased to announce that I have been invited to continue my work with the Cisco Champion program for 2017.

The Cisco Champion program provides early access to product development, and direct access to technology business units.    Some of the benefits of being a part of this program are

  • Building relationships around the world with global, like-minded technology enthusiasts
  • Participate in exclusive Cisco activities, tech briefings, and pre-launch announcements
  • Leverage the Cisco network of Blogs, Social Media, and Ambassadors to publish and share content across Cisco

Wait isn’t this a blogger for hire program?

No.  It isn’t – go ahead and read my disclaimer – I’m not for sale, and Cisco receives no promise from me that I will publish something about their stuff.   As always, if I find it interesting – I will write about it.  Let me be PERFECTLY clear – I receive no renumeration for being in this program.   Obviously if they didn’t like my work, or my contribution, I wouldn’t be invited back – but – I have been.

Doesn’t this mean you have to say nice things?

I’m sure they would like me to – but go and look at last years blogs – it was not all positive, and I was quite critical of many things – but I feel my writing is fair, un-biased and honest.   So no, I am not required to be nice.

Why do you want to be in this program?

When cool new stuff comes out,  I like to talk to the designers, ask them the hard questions, this program provides me access to people INSIDE Cisco.    Part of why my perspective is the way it is, and the reason I get the detail that I get – is that I am given access, and time with the people that can answer the questions.   As a blogger/writer, this is invaluable to providing quality content.   A good example is my recent Spark Board coverage, the Cisco Champion program was instrumental in that early product access so that I could provide that content.

 

Cisco Spark Board – Innovation in Collaboration

This is an “iPhone” moment

If you look back at some of the big changes in our industry – the big challengers and innovators have continually challenged the status quo in how we use technology.

A perfect example of this is the iPhone.  Until then we all thought keyboards, roller balls and scroll wheels were the answer.   Smart PDA devices counted on using a pen to be accurate, and you needed an owners guide the side of war and peace to understand how to get things done.

steve-jobs-first-iphone-launch-625x300

Then comes this guy – Steve Jobs, who intuitively understood user interfaces.  The guy just knew it.   The interface was so clean, so natural and so easy – 2 year olds were picking up iPhones and using them like a part of their natural life.   Scrolling feels very natural, and button presses are so precise even with big fingers.    This crazy attention to user interface detail is what pushed our industry to the next step of mobile computing with the iPhone.   Android existed – for some time but until Apple pushed the industry, the Android platform lacked continuous innovation, it was just another mobile OS.

Actually Collaborate

If you go back and read my previous blog about video phones, I talk about how video phones are on the way out – but telepresence is here to stay and without question this is one of the proof positive moments of that.

We need to get past the disgusting world of “conferencing” and actually collaborate.   Getting past the microphones sound horrible,  echo, robotic voice, poor quality video, difficult to share documents, poor white boarding and high cost of simply collaborating in a basic manner.

In 2012 an international conferencing study found that on a typical conference call – 10 minutes is taken up by distractions.  If you have 6 conference calls a day that is an hour wasted just trying to get work done.

oldboardroom

Typical meeting room of today – we have a projector connecting to someone’s laptop, maybe a video endpoint, a white board that nobody on the conference can see and some kind of flip chart because we want to keep some of that stuff for later.   Nothing talks to each other, and everything is disjointed.   The costs of all of this technology isn’t cheap either and most rooms they sit dormant because they are too complicated.

Video systems are impossible to use.  You literally need a techo-nerd in every meeting – many companies actually place an IT resource INSIDE the video room for executive calls to monitor the health of the system – that is CRAZY!    Many IT departments send IT people to the room 15 minutes before the meeting to check on the equipment, and then setup the call for the participants.      WHY DOES IT HAVE TO BE THIS HARD!?

Cisco Launches Spark Board

sparkboard

This is where difficult to use – is – OVER.       Introducing the “Spark Board” a 55″ or 70″ device that you mount to the wall and do everything with – I mean everything.   No more extra stuff, and everything works in a clean manner.     This is a “huge iPad” type device for meeting rooms – and it is as intuitive to use – as a typical mobile tablet.    No – it is easier than that.    White boarding, video conferencing, screen sharing, calling, collaborating, it is all here.  One device, simple design and dead simple interface.

 

High End Hardware Specifications

sphardware

Cisco has spent time to make this product of the utmost quality.   If you look at the MX series of end points, and the IX5000, Cisco was fanatic about design, everything was metal and glass and this is no different.

A 4K panel with 5.5ms response time and a VERY bright 300+ nits provides a bright picture even in well lit conference rooms.   4K video means quality presentations, video output and split screen capabilities.  An amazing MIC array that allows beam forming and software audio normalization and optimization – with the possibility for speaker tracking.

The microphone system is so good, you don’t need table microphones or ceiling microphone arrays.

tx1

According to FCC Filings the unit is powered by a NVIDIA Jetson TX1 – this means it has an NVIDIA Maxwell architecture with 256 cuda cores, and over 1 teraflop of performance.  64-Bit CPU’s, 4K Video encoders and a camera interface.    If this is a standard Jetson, that would be 4GB of LPDDR4 Memory, and 16GB of onboard flash (but they could have added more somewhere).  They are using the display and camera headers off the TX1 from what I can see.

The audio system is a 12-element microphone array with intelligent beam forming.   The audio is 20Khz wide and includes acoustic echo cancellation, auto gain control, automatic noise reduction and “active lip synchronization”

The panel has a HDMI input, a Home Button, a Whiteboading Pen (Passive) and a 3.5mm mini jack audio out, and 2 USB 3.0 ports.    The input resolution is 1920×1080 maximum.

The unit is capacitive touch using an optically bonded glass front, this means that touching the screen feels very natural, and the included white board pen simply sticks to the front of the unit using a magnet, and because of this optically bonded capacitive design, the pen is passive but maintains very high accuracy.

Network connectivity is an RJ-45 Gig Ethernet port,  Wifi 802.11 ABGN + AC (2.4 and 5ghz), it is “Bluetooth Ready”, but not sure what the means.

The 55″ Board is 50 x 32 x 1.9 in dimension, and weighs 87.7lbs.   Shipped it is 101lbs.

The Camera is 4K 60FPS – not because they want to send 4K video, but because this allows all sorts of future software processing, cropping, tracking.   If you look at the IX5000 series, they use 4K cameras and then software process the 1080P frame they want.  Same idea here.      The Camera Specs for those interested.

  •  Fixed Lens with Infinite Focus
  •  4K P60
  •  Horizontal Field of View: 86 Degrees
  •  Vertical Field of View: 55 Degrees
  •  Camera is mounted tilted at 25 degrees.

The video resolutions are everything from 352×288 CIF,all the way to 1920×1080 30 frames (HD1080P) and anything in between

You literally mount this on the wall like a TV – and start using it in minutes.   No need for external microphones or connections.

sparkstand

On the wall, on a stand, against the wall, many options exist for this platform to be placed anywhere.   No additional crazy wires, ethernet and power.  I can see organizations putting these on rolling carts in hospitals and educational facilities.

Good hardware has been around for awhile – but where this shines is in the software.

Changing The Way People Collaborate

board-innovations

Spark is now adding whiteboards – and what is cool is that after you leave a Spark room, just like today, all the content continues to be available within that Spark room including documents that have been shared, and whiteboard content.

This is a pretty big moment for collaboration rooms, everything has been simplified.

Stay Secure

Cisco says “Trust us, but you don’t have to” – everything in Cisco Spark is encrypted, TLS and uses high end encryption – but – at your option you can even deploy your own key management server on your own site, and in that situation, Cisco doesn’t even hold the keys to your data.    Nobody, not even Cisco has the keys to your kingdom.

Simple Calling

How difficult does it need to be to simply make a call?  With Spark Board – you simply walk into the room, and control the device from your mobile phone, or walk up and press the call button and you are talking in second.

If you are running the Cisco Spark App on your laptop or mobile device, the app will use Proximity to recognize you are in the room and you can simply place a call using the app instructing it to use the board.

Simple Content Sharing

With Cisco Spark Board – you can use the power of proximity – using a very tiny application on your laptop the board recognizes when people are present in the room and allows you to cast your screen to the board, and the meeting participants.

The Cisco Spark App automatically connects with room devices, if you are already running the Spark application, your device recognizes your proximity to the board and controls appear on screen – nothing to connect, it all works over WiFi.     You can place calls directly from your laptop using the board or cast your screen.

No More Table Mess

tablemess

What table mess? Nothing goes on the table.   These days are over.

Powered In The Cloud

sparkcloud

No more rack full of servers sitting there, waiting for you to use them, no more 100K projects to deploy video services systems.   The Cisco Spark platform lives in the cloud, everything is there in redundant high availability data centers with high performance connections.   Unpack – and go.    This also means that organizations with 20 employees could use Spark and the Spark Board affordably.  No more extensive expensive back end infrastructure.

Extreme Affordability

This board is ridiculous value the 55″ at $4990 USD MSRP and $9990 USD for 70″ (Expect discounts) for the board, and $169 USD / month for the service the board is crazy accessible to almost every organization out there.   Previously solutions like this would cost $40K in hardware, $40K in back end systems, and then another $30-50K in professional services.    How Cisco has managed to reach this price point is beyond me.   Even if you consider 3 years of Spark service at $169/month the board still barely tips the scales at $10K all in.  (Spark user services are required)

Cisco Spark Interface Enhancements

The new interface launch is totally over shadowed by this new Spark Board launch – but the secret is in the software.  To power this amazing new hardware platform, Cisco is overhauling the interface and adding new client enhancements and features.    Go ahead and update your Spark app, and notice the changes.

spark-2-0

The new layout provides instant access to the things that you need and want.   Simple interfaces, with no user training necessary to get basic things done.

sparkmeeting

A new meeting layout that lets you focus on the meeting at hand and collaborate with those in the meeting.   Even if you are on a mobile device the experience is optimized.

multitask

Even while sharing content – video continues, but the meeting content is visible – on the Spark Board, on your laptop or on a mobile device – the experience is platform optimized.

Justin’s Take

If this really is an “iPhone” moment for Cisco Spark, this could trigger a huge change in the “Video Conferencing” industry.  I say that in quotes because nobody wants to “Video Conference” they want to work, they want to collaborate and they just want to get things done.    This thing is so easy to use, the entire platform is super intuitive – something these systems have never been.

I remain puzzled why this thing is so inexpensive – they could have launched the board for twice the price – and nobody would have batted an eye.    This is setting a new bar.   Perhaps the intent here is to flood the market and gain significant market share for Cisco Spark.     Cisco must be selling the board at close to or less than the cost to manufacture it.

Spark is sized for 20-2000+,  this makes this kind of technology accessible to every organization of every size and at an affordable cost, this will reduce barrier to entry for many organizations.

When you look at the MX/SX platform as well, this means you can have rooms with Spark Board, and rooms with MX/SX all collaborating together.    I question how many customers who have purchased SX10N or MX systems might have a little bit of buyers remorse.        I could see some cool possibilities in the future for Spark Board – Cisco tells me “It isn’t over yet” and there are some ideas on the roadmap that sound pretty cool.

The future is looking up for Spark and Cisco.   This will be one to watch.

 

Networking Field Day 14 Kicks Off

Networking Field Day 14 kicks off this week January 18-20, 2017 held in Silicon Valley.   At this event, we will see a ton of great content from Juniper, Anuta Networks, Barefoot Networks, Big Switch Networks, Kentik, Nyansa, Riverbed and Silver Peak

nfd14.jpg

CLICK HERE FOR LIVE STREAM

Here is the presentation calendar for this week’s event – as always join in on the conversation on twitter with the hashtag #NFD14 and head over to techfieldday.com to watch the live stream.

Watch as the team asks the hard questions, these are in-depth technical session with limited marketing content – if you want to catch up on these innovative technology companies, tune in to the live stream.

Wednesday, Jan 18 8:15 – 9:15 Anuta Networks Presents at Networking Field Day 14
Wednesday, Jan 18 13:00 – 15:00 Barefoot Networks Presents at Networking Field Day 14
Wednesday, Jan 18 16:00 – 18:00 Nyansa Presents at Networking Field Day 14
Thursday, Jan 19 11:00 – 13:00 Big Switch Networks Presents at Networking Field Day 14
Thursday, Jan 19 15:00 – 17:00 Riverbed Presents at Networking Field Day 14
Friday, Jan 20 8:00 – 10:00 Kentik Presents at Networking Field Day 14
Friday, Jan 20 10:30 – 12:30 Juniper Networks Presents at Networking Field Day 14
Friday, Jan 20 13:30 – 15:30 Silver Peak Presents at Networking Field Day 14

 

 

 

Subaru Rally Team USA Comes to Canada

Subaru Rally Team USA has come to Canada.

With the SRTUSA team on our home turf, it was time to show them what we are made of up here in the great white north.   I was super happy to have a chance to both meet Travis and hear what he thought of the conditions.   Even more exciting was that Subaru would now produce a Launch Control episode about our home event.

Travis Pastrana at Rally of the Tall Pines

With the aim to take a serious shot at the entire 2017 Rally America season, Travis Pastrana and Robbie Durant needed more time to work on their notes capability.   With the new “American Rally  Association Championship” will start at Rallye Perce Neige – which is no joke of a rally.

In order to prepare for Rallye Perce Neige in Maniwaki Quebec, more time with Robbie and get notes in order, so instead of heading out to a training ground they decided to contest the Rally of the Tall Pines here in Canada.    With the team at Vermont Sports Car using this as a training round, Travis is under instructions to go easy – but there is no question he is out here to win.

With the countless wins and championships from Antoine L’Estage there is no question that he is here to win, the championship is on the line.     The question was, will Travis take that from him?  Will Antoine feel pressured by Travis to push too hard and risk it all.

Speaking with Travis Pastrana on Friday night, he was a super happy guy, and told me that he was happy to be here, but the conditions were challenging.

sweephat

Travis was gracious enough to sign my hat for me.  I go to a dozen events per year, and I never fan boy it up, but really how often do you get the SRT-USA team up here?

 

 

Times were traded all day, with Travis and Robbie in the SRT-USA 199 car sometimes within 2-3 seconds on Antoine, and even winning a few stages, but in the end Antoine L’Estage won by only 3 minutes and 25 seconds.   While that may seem like an eternity, the next competitor was almost 15 minutes off that pace.   With this being the first Rally of the Tall Pines for Travis – that is an amazing accomplishment against someone like L’Estage who basically owns the Canadian Rally Championship.

Without further, here is the final Launch Control of the season, episode 14, where I make an appearance at 5:40 as I live stream for our event from the side lines – bright orange coat on the right of the frame.

Why does Cisco Spark need a Pen!?

UPDATE:  CLICK HERE FOR LAUNCH BLOG

https://cantechit.com/2017/01/24/cisco-spark-board-innovation-in-collaboration/

I’m sorry what do I need a pen for?

sparkpen

Rumors are everywhere on this one – but on Jan 24th, it looks like Cisco will be launching something big.    Sign up here

We know Cisco Spark has been growing over the last year

Apple Integrates Spark into iPhone in iOS 10

Integration with Spark and UCCE with Finesse

Salesforce and Cisco announce strategic alliance with native Spark integration

Tropo Integration with Spark

Along with all of that – Cisco Spark Telephony offering PSTN, and not to mention the SX10N integration complete with the ease of use of proximity.

So what now?

From what we can see is – it involves some kind of Pen, making my mark?   Maybe i’m way off and I am over reading into the marketing.   I’ve heard rumors – but I don’t do rumors.    We do know that Cisco is developing more and more for the Cisco Spark Platform with a strong API, including an entire site “Spark for Developers” – last time I checked, we don’t have “WebEx” for developers.

We already have a series of room systems we can run with Spark.

  • Cisco TelePresence SX10 Quick Set
  • Cisco TelePresence SX20 Quick Set
  • Cisco TelePresence SX80 Codec
  • Cisco TelePresence MX200 G2
  • Cisco TelePresence MX300 G2
  • Cisco TelePresence MX700
  • Cisco TelePresence MX800
  • Cisco DX70
  • Cisco DX80

Lots of phone options too..

  • 7800 Series: 7811,7821,7841,7861
  • 8800 Series: 8811 8841 8845 8851 8851NR 8861 8865

What is missing here?

Clearly the focus in Cisco Spark is collaboration – not collaboration technology, but actually collaborating, we have teams now, and we can do text, voice, video, calls, attaching files to messages.

The bottom line is something new is coming – and Cisco is talking all over town about how we all need to be there to watch.   They tell every customer, every partner and all the people on the street to sign up for this thing.

I’ll be there – and you will have my take on it as soon as I can get it posted because I am pretty excited to see what is next.

 

 

 

 

 

FlightChops in 2017 and the evolution of YouTube channels

One of the things on my bucket list, is my PPL – that is private pilots license.    Well, between Rally, and other hobbies, I have neither time – nor funds.    Like my other hobbies, I may need to take some time away from them to get this done.   My friend Steve is really inspiring me.    Making it worse was thanks to Spectrum Aviation, I was able to get a rare ride in the same Boeing Stearman made famous by Steve in many Flight Chops videos.     Nothing will get you addicted to wanting your PAL like an open cockpit flying almost upside down.

stearman

Photo Courtesy of Flight Chops

Until then I have been vicariously living through my friend Steve Thorne @flightchops from Flight Chops.   As a professional in the video media business, Steve started a great channel a few years ago over on YouTube, filming some of his flights so he could review what he did wrong – so he could get it right.   The big bonus was with Steve’s professional capabilities he could actually put some professional production value to his channel so things quickly took off.     Once the channel got serious, Steve made this quick video to show more of what was to come – and wow was it great.

It helps that Steve is super humble guy and has no fear of sharing, even entire videos of him screwing up landings over and over, or not being able to figure out IFR (he keeps saying he will get his IFR rating, but we are all still waiting Steve!).  Here is the 2017 preview.

Where is this all going?   Steve is proving in a manner similar to the likes of, Stevo1Kinevo, Live From the Flight Deck,  MrAviation101 and MZeroA that you can actually (almost) make a living on YouTube and while the content is focused on the aviation community, getting mass appeal like someone like Casey Neistat would be difficult when focused on a topic like Aviation. Steve is still proving that with sponsorship and Patreon (yes, I am a patron) that getting enough revenue to make this a real “job” is attainable, and while he is not quite there yet, the time might be soon.   The bigger things get, the most they cost, with full production budgets going into the channel now, air to air camera work, travel, extra camera crews (Brock does get himself into some interesting places!)

Justin’s Opinion

The bottom line is – YouTube is changing content creation in a big way, and to quote a talk from Kevin Spacey at Cisco Live! – “If you give people content they want, the way they want it at a price they are willing to pay, people would rather pay for it rather than steal it”.    Content creators are finding ways to make a living online without the big studios, with smaller budgets and niche producers, like Steve and FlightChops are able to finally spread their wings (pun totally intended) and create the show they really want to, and I am super happy for him, not just because he is creating amazing content, but because he is also able to realize his dream of doing what he wants to do every day.   Even if you want to build a channel about a unique topic, you can build content on YouTube and attain revenue, something that topics with less universal appeal could not do easily before.

To help out Steve and FlightChops, subscribe to his YouTube channel, check him out on Patreon if you wish to help the project and of course his sponsors are always worth a look.

 

ForeFlight:
http://www.foreflight.com/flightchops/

Bose Aviation
http://www.bose.com/a20

iCloth Avionics:
http://www.iclothavionics.com/flight-…

Scheyden Precision Eyewear
http://www.scheyden.com

CloudAhoy
http://www.cloudahoy.com

The Finer Points of Flying – Jason Miller:
http://adventure.learnthefinerpoints.com

Spectrum Airways Flight Training:
http://www.spectrumairways.com/

And thanks to PIVOT case!
http://www.pivotcase.com

Nonin Medical, Inc.
http://www.nonin.com/Finger-Pulse-Oxi…

 

 

 

 

 

 

 

FORD Delivers CarPlay Update for Sync 3

Well if you are a car nut, it is all over the forums, at least Ford has made good on their current promise.    While the dealers do not have all the info yet,  it would appear the software itself is floating around.

The upgraded USB hub is almost impossible to get, but it looks like they are trickling in, some of us (me included!)  found out what the part number was and ordered it a few months ago to avoid the out of stock issues with the part.

So at least I have the part, and I know the release is here, just working with my dealer on when I can get the software installed in my truck.  Finally my 2016 F-150 is getting CarPlay and Android Auto – the question is – when will we get WAZE on these platforms?  I am still confused why that hasn’t happened yet!